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For the new Sartoriani showroom inside the WALTHERPARK shopping center in Bolzano, our client Olfactory Industry Srl managed the installation of an EGO Display EasyHP LED wall in a square configuration. The project required a modern, technologically advanced visual solution that would also be economically sustainable. EasyHP proved to be the perfect choice for this context, and the final result exceeded all expectations.
The visual experience has become an integral part of one of the retail spaces of Sartoriani, the renowned Italian high-fashion brand synonymous with tailor-made elegance. Olfactory Industry, a company specialized in Digital Signage systems, headquartered in Alvignano (Caserta) with an operational unit in Casavatore (Naples), was tasked with enhancing the space through a high-performance, cost-effective LED wall that would seamlessly integrate with the store’s modern and refined design.
The challenge
The newly designed showroom required a compact yet visually impactful display, capable of enhancing video content and high-definition images without compromising the architectural balance of the interior. The available budget demanded an intelligent technological choice, competitive with traditional display systems such as short-throw projectors and projection screens, but offering superior image quality and simplified maintenance.
EasyHP-P2.5 - Indoor, SMD2121, 600 nit, 5000:1, 4200 Hz, 640 x 480 mm, 7.8 kg high-performance LED panel, exceptional stability, energy-efficient design, adjustments for optimal flatness
лв 836,51
The solution
The team selected the EGO Display EasyHP LED wall with a 2.5 mm pixel pitch, designed for corporate environments and showrooms, and known for its outstanding performance-to-price ratio.
The self-supporting aluminum frame, completely hidden from view, significantly simplified installation, reducing both time and cost. The 2.5 mm pitch ensures optimal definition even at close viewing distances, while the native cabinet size of 640 × 480 mm allows for scalable configurations, such as the 3 × 4 cabinet setup used in this project, resulting in a 192 × 192 cm display.
Full front maintenance with magnetic PCBs enabled precise pixel alignment, and the 600-nit brightness ensures excellent indoor performance.
EasyHP proved to be a smart, strategic solution, capable of competing with traditional display systems in terms of price while delivering superior image quality, flexibility, and ease of integration.
The results
In this installation, the LED wall plays a central yet discreet role in the visual communication strategy.
Gianluca Esposito Cesariello, CEO of Olfactory Industry, commented: “EasyHP exceeded our expectations: quick installation, outstanding visual impact, and an excellent price/performance ratio that allowed us to compete with much more expensive solutions. It’s a product we highly recommend.”
The client expressed complete satisfaction with the color accuracy, sharpness, and intuitive system management.
The Sartoriani project confirms how LED technology can be a strategic asset for retail environments from showrooms and flagship stores to boutiques, outlets, and concept spaces.
EasyHP by EGO Display proved to be a winning choice, combining aesthetic value, functionality, and cost efficiency.
Olfactory Industry successfully translated the client’s needs into a tangible result—a high-impact visual installation that reflects the elegance and innovation of the Sartoriani brand.
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Email us at international@audioeffetti.com
